Sneakers

A Ma Maniere x Jordan 3 White

By Dominik Domalip

Key Features 

The A Ma Maniere x Jordan 3 White is the latest sneaker craze, offering a refreshing take on a classic design, from a relatively new name in the sneaker space. The shoe comes in a white leather base with grey suede highlights around the toe, the heel, and the eyelets. The translucent plastic overlays have a yellow tinge, which gives the sneaker a vintage look and paired with the quilted lining, adds to the shoe's luxury feel. The sneaker's branding is kept the same on the left sneaker, but the right pair features an “A” embroidered on the tongue and stamped onto the insole. The white, violet ore and sail midsole add some different tones to the sneaker, and a clean grey outsole finishes the look. Although quite bland colour-wise, the sneaker's use of premium materials and an aged look contributes to its stunning silhouette. 

Release Info 

Release Date: April 28th 2021 

Price: $200 

Brand: Nike 

Model: Air Jordan 3 

Style Code: DH3434-110 

Editor’s Notes (comments & review)

A Ma Maniere is the creation of Entrepreneur and fashion mogul, James Whitner, who is the CEO of the retail collective, The Whitaker Group. Running 17 stores in 13 cities, Whitner’s projects have been extremely successful, but it’s his A Ma Maniere boutique that is in the spotlight at the moment. Having worked with both Nike and Adidas back in 2019, A Ma Maniere completed the sneaker trio of collaborations this year with their first-ever Jordan collab. 

The A Ma Maniere x Jordan 3 White has emerged as one of the early front runners for sneaker of the year, despite the recency of its release. The shoe was a hit and its success as a women's exclusive stands as proof of the strong women's sneakerhead community that has often been overlooked. Accompanied by a “Raised by Women” short film, the shoe gave female consumers the first opportunity to grab a pair, before opening up the release to everyone else shortly after.

The last collaboration on the Air Jordan 3 was with Fragment design in the second half of last year. Whilst there was a lot of anticipation around the release, it wasn’t quite as successful as was first imagined. The A Ma Maniere x Jordan 3 has seen almost the opposite response, greatly exceeding people's expectations. The clear difference is where Fragment tried to keep the design simple, A Ma Maniere took a risk by completely transforming the Air Jordan 3.  

Let us know what you think about The A Ma Maniere x Jordan 3 collaboration in the comments below.

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